Ötzi the Iceman is special for a number of reasons:

(1) Ötzi is the oldest human mummy ever found preserved by freezing

(2) The Iceman's possessions and clothing have given scientists a better look at what life was during the Neolithic Age in Europe.

(3) He has become part of our popular culture. He is the subject of many books and even a play. 

For even more proof of exactly how popular he has become, you can buy an Iceman backpack, key chain, mouse pad, and--yes--a cigarette lighter at the Bolzano museum. There is also an Ötzi drink.  

He  isn't about to disappear any time soon. 

Stay tuned for more examples!